SquidKids - Childrenswear

“Ollie loves the Dino print, which makes it much easier to get him to wear it. We love that is changes colour, such a great idea! It’s just an amazing raincoat.”
— Kate, Mam of Ollie
“Received the umbrella this morning, thank you. Brilliant customer service too - if only all companies were this good! Thanks again.”
— Joanne, Customer

SquidLondon - Adults

“Just to let you know it arrived safely this morning with thanks for a very speedy dispatch. Very pleased as needed as a last minute birthday present for our daughter.”
— Peter, Customer

Exclusive collections

The Exclusive British Museum Squidarella

Voted one of the Independent's top 10 umbrellas, this unique umbrella changes colour when wet to reveal a bright London- themed design. The London design features images of Tower Bridge, Big Ben, a red Bus, the Union Jack and part of the Museum's Greek temple-style pediment. A wonderful novelty gift from the British Museum.

The Exclusive Wellcome Collection Squidarella

The design of this umbrella is based on a zoetrope, a cylindrical, pre-film animation device that gives the illusion of movement. The man and woman featured in the images are practising yoga, which has been imaged using thermography.