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  • Taste Of London


    We enjoy food A lot! There is that saying; “People who love to eat are always the best people.” – Julia Child. We can agree with that! Taste of London is hosted in the winter and summer time. It’s a 4-day event packed with yummy food and drink sellers from all over the UK. The Continue Reading

  • Black Friday


    Black Friday is the day after Thanksgiving and is a day in the USA synonymous with shopping! It is the day that shops discount on products or shipping and people shop like mad scooping up good bargains. It would be fair to say this was not a day in our calendar until recently, the Black Continue Reading

  • Finalist Price – Mediterranea

    Independent movies SquidLondon loves

    Awards season has hit! In celebration of European Cinema the finalists for the European parliaments Lux Film Price 2015 have been revealed…. Now is where the fun starts – public screens of all three films kick off across Europe. We attended the screening of Mediterranea in Stockholm, a very clever film at some stages almost documentary style which Continue Reading

  • Women of the hour by Lena Dunham

    Len Dunham's new postcast Women of the hour

    The first instalment of Lena Dunham’s podcast, Women of the Hour, is available to download on itunes.If you’re anything like us, you’ll already be a die-hard Girls fan, love Tiny Furniture and have read Not That Kind of Girl cover to cover.But if film and books aren’t your thing and you’d sooner opt for something you can enjoy whilst getting on with Continue Reading

  • Check out

    Everyone has a fabulous friend – we have Louise Tilley, an old London College of Fashion university friend. She is incredibly creative and always has a new creative project on the go, learning new techniques and experimenting in hand lettering, slogans and product design. We are honoured to collaborate with Louie on our latest colour changing when wet demos Continue Reading

About Squid & The Squidders…

Squid Co-Founders; Viviane Jaeger and Emma-Jayne Parkes are two very energetic and passionate people who love beautiful, interactive and smart things. First launching the ultimate colour changing umbrella onto the market with a bang! 22 different designs now sell in over 18 countries worldwide. Including collaborations with Tate, MoMA NYC and The British Museum. The product range is expanding - watch this space!